Reconnect
(2021)
June 14, 2021
•
• 11m
Overview
Timed with the start of the fall/winter 2021 season, Reebok unveils the first look at its refreshed brand creative direction led by Vice President of Creative Direction at Reebok, Kerby Jean-Raymond and Artistic Marketing Director, Jide Osifeso through the “Reconnect” film. Inspired by Osifeso’s own relationship to sports growing up, the film explores forward movement – literally and figuratively – and examines the relationships between ourselves, sports and our communities.
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Status
Released
Original Language
EN
Budget
$500
Revenue
$800
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